I was hired to come up with a brand identity for the Arizona Phi Delta Theta chapter’s 100th anniversary. Discussing with the client about what I needed to include visually speaking, I was informed that I needed to stick to Phi Delta Theta’s existing branding, so using the appropriate colors, typeface and more, but instead of using the shield that’s in the original logo, make the shield the shape of the state of Arizona instead.

What I loved about this project was the fact that not only was I able to translate the client’s vision into reality so well, but I’m apart of the centennial celebration and Phi Delta Theta’s history, which is a big honor! I also was hired back later on in 2023 to design a dinner program for the actual centennial event.